Audience Groups.

We also learned in our first lesson the different catergories people get put into to define audience groups for magazines.

• Suceeders - This is a person who wants products that increase their power and control of life.
• Aspirers - This is a person who wants products to improve there image and they are a fashionable person. Magazines such as Vougue and Cosmo.
• Carers - This is a person who cares for others.
• Acheievers - this is a person who is motivated by their acheievment.
• Radicals - This is a person who goes against traditonal veiws and values.
• Traditionalist - This is a person who stickes to traditional veiws and values, the opposite of a Radical.
• Underacheievers - This is a person who fails to acheive their potential best and doesnt do as well as they expect.